Dover Castle: A Timeless Branding Transformation

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Overview

A Historic Opportunity

Dover Castle, a symbol of British heritage and history, recently became the canvas for a unique branding project. What began as separate requests from three different departments turned into a day-long creative journey that would leave a lasting mark on this iconic landmark.

The Triple Challenge

Three distinct departments: Retail, Curational and Catering, each needed branding updates.

  • Retails request: The team needed new window graphics for the ticket booth, aiming to create a welcoming first impression for visitors.
  • Curational’s vision: They envisioned fresh wall graphics that would enrich the visitor experience by blending history with modern design.
  • Catering’s menu makeover: The catering team sought a new menu design for their food outlet.

 

Execution

In a single day, our team orchestrated a branding makeover that met the needs of each department. By the end of the day, Dover Castle wasn’t just refreshed, it was revitalised with a unified brand presence that enhanced the visitor experience across multiple touchpoints. This project stands as a testament to what can be achieved when creativity and collaboration come together, even in the most historic of settings.

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HOW CAN WE HELP?

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